Sat\u0131\u015f\u0131 Ger\u00e7ekle\u015ftirdi!<\/p>\n\n\n\n
<\/p>\n\n\n\n
MG\u2019nin T\u00fcrkiye Yat\u0131r\u0131m\u0131 \u0130\u00e7in S\u00fcre\u00e7 Kararl\u0131l\u0131kla \u0130lerliyor!<\/p>\n\n\n\n
Do\u011fan Trend Otomotiv Fabrika Yat\u0131r\u0131m\u0131 \u0130\u00e7in \u00c7in\u2019e Gidiyor!<\/p>\n\n\n\n
Motosiklet Deneme \u00dcretimi Aral\u0131k 2024\u2019te Ba\u015flad\u0131!<\/p>\n\n\n\n
Do\u011fan Trend Otomotiv, 45 bin adetlik sat\u0131\u015f hacmi ile 2023\u2019teki i\u015f hacmini korudu, zorlu bir y\u0131l\u0131
geride b\u0131rakt\u0131. Son y\u0131llarda h\u0131zl\u0131 bir b\u00fcy\u00fcme trendi yakalad\u0131klar\u0131n\u0131 s\u00f6yleyen Do\u011fan Trend
Otomotiv CEO\u2019su Ka\u011fan Da\u011ftekin, yapt\u0131\u011f\u0131 de\u011ferlendirmede \u201cY\u00fcksek faiz ve enflasyon
ortam\u0131nda artan maliyetler, reg\u00fclasyon de\u011fi\u015fiklikleri ile stoklar\u0131n y\u00f6netiminde zorland\u0131\u011f\u0131m\u0131z bir
y\u0131l oldu. Finansal anlamda hedeflerimizin \u00f6nemli oranda gerisinde kalsak da i\u015f hacmimizi
korumay\u0131 ve m\u00fc\u015fterilerimize geni\u015fleyen bayilik a\u011f\u0131m\u0131zla hizmetlerimizi geli\u015ftirmeyi ba\u015fard\u0131k.
2024\u2019te 23 bin adedi yeni, 3 bin adedi kullan\u0131lm\u0131\u015f olmak \u00fczere 26 bin adet otomobil + hafif ticari
ara\u00e7, 16 bin adetten fazla motosiklet, 1800 adet deniz motorunu m\u00fc\u015fterileri ile bulu\u015fturup
toplam 45 bin \u00fcnite sat\u0131\u015f\u0131na ula\u015farak \u00f6nceki senedeki rekorumuzu ufak bir farkla da olsa
tazelemi\u015f olduk\u201d dedi. Portf\u00f6ylerinde \u00f6nemli yer tutan MG markas\u0131 hakk\u0131nda ise \u201cGe\u00e7ti\u011fimiz 3
y\u0131lda 35 bin MG\u2019yi m\u00fc\u015fterilerimizle bulu\u015fturduk. \u00dclke genelindeki yayg\u0131n sat\u0131\u015f servis
te\u015fkilat\u0131m\u0131zla, elektrikli ara\u00e7 uzmanl\u0131\u011f\u0131m\u0131z\u0131 geli\u015ftirmeye devam ediyoruz. Bug\u00fcn itibar\u0131 ile 7 bin
elektrikli ara\u00e7 m\u00fc\u015fterimize t\u00fcm\u00fc sertifikal\u0131 elektrikli ara\u00e7 teknisyenlerimizle hizmet sa\u011fl\u0131yoruz\u201d
a\u00e7\u0131klamalar\u0131nda bulundu.
\u00dcretim taraf\u0131ndaki \u00e7al\u0131\u015fmalar\u0131na de\u011finen Da\u011ftekin, \u201c2023 senesinde a\u00e7\u0131klad\u0131\u011f\u0131m\u0131z KYMCO
markam\u0131zla motosiklet \u00fcretimi projemizde sona yakla\u015ft\u0131k, ilk deneme \u00fcretimimizi \u0130zmir
Kemalpa\u015fa tesisimizde aral\u0131k ay\u0131nda ger\u00e7ekle\u015ftirdik. K\u0131sa s\u00fcre i\u00e7inde seri \u00fcretime ge\u00e7erek
Do\u011fan Trend Grubu olarak \u00fcretim kabiliyetini kazan\u0131p \u00fclkemiz i\u00e7in de\u011fer yaratma
vizyonumuzda \u00f6nemli bir ad\u0131m atm\u0131\u015f olaca\u011f\u0131z. Ayr\u0131ca hem \u00fclkemiz hem de \u015firketimiz i\u00e7in b\u00fcy\u00fck
\u00f6nemi haiz otomotiv \u00fcretim projemizde SAIC Motor ile bir y\u0131l\u0131 a\u015fk\u0131n s\u00fcredir T\u00fcrkiye fabrikas\u0131
\u00fczerinde \u00e7al\u0131\u015f\u0131yoruz. Olduk\u00e7a fazla yol kat ettik, \u00e7al\u0131\u015fmalar\u0131m\u0131za kararl\u0131l\u0131kla devam ediyoruz.
SAIC \u00fcst y\u00f6netiminin daveti \u00fczerine 10 Ocak\u2019ta \u015eangay\u2019a giderek projemizi bir sonraki
a\u015famaya ta\u015f\u0131may\u0131 hedefliyoruz. Bu a\u015famada Bakanl\u0131\u011f\u0131m\u0131z\u0131n destekleri ve y\u00f6nlendirmesiyle
s\u00fcreci titizlik ve kararl\u0131l\u0131kla y\u00fcr\u00fct\u00fcyoruz\u201d dedi.
2024 y\u0131l\u0131nda rekor yenileyen otomotiv pazar\u0131n\u0131n \u00f6ng\u00f6r\u00fclemez bir \u015fekilde bir\u00e7ok dinami\u011fin bir
araya gelmesiyle g\u00fc\u00e7l\u00fc tempoda seyretti\u011fini vurgulayan Ka\u011fan Da\u011ftekin, \u201c2024 980 bini
otomobil olmak \u00fczere hafif ticarilerle birlikte 1.2 milyon adedi ge\u00e7erek rekor tazeledi. %100
elektrikli ara\u00e7lar\u0131n (BEV) pay\u0131 %10\u2019a, fi\u015fe tak\u0131lan hibritler (PHEV) ise %5\u2019e yakla\u015ft\u0131. 2025 y\u0131l\u0131,
BEV+PHEV a\u00e7\u0131s\u0131ndan \u00f6nemli bir d\u00f6n\u00fcm noktas\u0131 olacak. Yeni \u00fcr\u00fcnlerin pazara giri\u015fi BEV\u2019lerin<\/p>\n\n\n\n
pay\u0131n\u0131n y\u00fczde 15 band\u0131n\u0131 a\u015fmas\u0131n\u0131, PHEV\u2019lerin ise ciddi bir at\u0131l\u0131mla %10 mertebelerine
ula\u015fmas\u0131n\u0131 bekliyoruz. B\u00f6ylece; elektrikli ara\u00e7lar\u0131n oran\u0131 %25\u2019i a\u015f\u0131p \u00fclkemizin elektrikli ara\u00e7
d\u00f6n\u00fc\u015f\u00fcm\u00fcndeki kararl\u0131l\u0131\u011f\u0131 daha net ortaya \u00e7\u0131km\u0131\u015f olacak\u201d diye konu\u015ftu.
\u0130\u015f hacmi a\u00e7\u0131s\u0131ndan planlanan rakamlara ula\u015fmay\u0131 ba\u015faran Do\u011fan Trend Otomotiv; otomotiv
grubundaki MG, Suzuki ve Maxus markalar\u0131yla 2024 y\u0131l\u0131nda toplam 23,300 adetlik sat\u0131\u015fla kendi
rekorunu a\u015ft\u0131. Motosiklet Grubu olarak; Vespa, Aprilia, KYMCO, Moto Guzzi, Piaggio, Suzuki ve
Silence\u2019dan olu\u015fan motosiklet markalar\u0131yla da toplam 16 bin adedi a\u015fan sat\u0131\u015f ba\u015far\u0131s\u0131yla yeni bir e\u015fi\u011fi
daha geride b\u0131rakt\u0131. \u015eirket, deniz motorlar\u0131nda da t\u00fcm zamanlar\u0131n rekorunu k\u0131rarak bin 800 adetlik
sat\u0131\u015fla 2024 y\u0131l\u0131n\u0131 tamamlad\u0131. Do\u011fan Trend Otomotiv, ge\u00e7ti\u011fimiz y\u0131l 3 bin adet de ikinci el otomobil
ve motosikletin sat\u0131\u015f\u0131n\u0131 ger\u00e7ekle\u015ftirdi.
1 milyar dolar i\u015f hacmine ula\u015f\u0131ld\u0131 ve \u0130zmir\u2019de motosiklet deneme \u00fcretimi ba\u015flad\u0131!
MG markas\u0131yla son y\u0131llarda h\u0131zl\u0131 bir b\u00fcy\u00fcme trendi yakalad\u0131klar\u0131n\u0131 s\u00f6yleyen Do\u011fan Trend Otomotiv
CEO\u2019su Ka\u011fan Da\u011ftekin, \u201cGe\u00e7ti\u011fimiz 3 y\u0131lda 35 bin MG\u2019yi m\u00fc\u015fterilerimizle bulu\u015fturduk. \u00dclke
genelindeki yayg\u0131n sat\u0131\u015f servis te\u015fkilat\u0131m\u0131zla, elektrikli ara\u00e7 uzmanl\u0131\u011f\u0131m\u0131z\u0131 geli\u015ftirmeye devam
ediyoruz. Bug\u00fcn itibar\u0131 ile 7 bin elektrikli ara\u00e7 m\u00fc\u015fterimize t\u00fcm\u00fc sertifikal\u0131 elektrikli ara\u00e7
teknisyenlerimizle hizmet sa\u011flad\u0131k. Geride b\u0131rakt\u0131\u011f\u0131m\u0131z 2024 y\u0131l\u0131n\u0131, t\u00fcm payda\u015flar\u0131m\u0131z\u0131n katk\u0131lar\u0131 ve
ekiplerimizin azmi sayesinde istikrarl\u0131 bir \u015fekilde tamamlad\u0131k. 2024 y\u0131l\u0131nda, bir \u00f6nceki y\u0131la paralel bir
i\u015f hacmiyle 45 bin adetlik toplam sat\u0131\u015f rakam\u0131na ula\u015ft\u0131k ve elde etti\u011fimiz yakla\u015f\u0131k 1 milyar dolara
yakla\u015fan ciroyla sekt\u00f6r\u00fcm\u00fczdeki pozisyonumuzu korumaya devam ettik. Bu sonu\u00e7lar, bize duyulan
g\u00fcvenin, i\u015f ortaklar\u0131m\u0131z\u0131n deste\u011finin ve m\u00fc\u015fterilerimizin ba\u011fl\u0131l\u0131\u011f\u0131n\u0131n bir yans\u0131mas\u0131d\u0131r. Bu ba\u015far\u0131y\u0131
sadece kendi \u00e7abam\u0131z\u0131n de\u011fil, hep birlikte olu\u015fturdu\u011fumuz sinerjinin bir \u00fcr\u00fcn\u00fc olarak g\u00f6r\u00fcyoruz. Bu
vesileyle t\u00fcm \u00e7al\u0131\u015fanlar\u0131m\u0131za ve i\u015f ortaklar\u0131m\u0131za g\u00f6n\u00fclden te\u015fekk\u00fcr ederim\u201d dedi.
T\u00fcrkiye\u2019de motosiklet \u00fcretimi i\u00e7in \u00f6nemli bir e\u015fi\u011fi daha geride b\u0131rakt\u0131klar\u0131n\u0131 vurgulayan Ka\u011fan
Da\u011ftekin, \u015f\u00f6yle devam etti: \u201cKYMCO markam\u0131zla motosiklet \u00fcretimi yat\u0131r\u0131m\u0131m\u0131z sona yakla\u015ft\u0131. \u0130zmir
Kemalpa\u015fa\u2019daki fabrikam\u0131zda deneme \u00fcretimine 24 Aral\u0131k 2024 itibar\u0131yla hay\u0131rl\u0131s\u0131yla ba\u015flad\u0131k. K\u0131sa
s\u00fcre i\u00e7inde seri \u00fcretim i\u00e7in \u00e7al\u0131\u015fmalar\u0131m\u0131z tamamlanarak yerli \u00fcreticiler aras\u0131na ad\u0131m\u0131z\u0131 yazd\u0131raca\u011f\u0131z.
Son d\u00f6nemde devletimizin ald\u0131\u011f\u0131 tedbirler ve y\u00f6nlendirmeleri do\u011frultusunda, bu b\u00fcy\u00fcme h\u0131z\u0131n\u0131
s\u00fcrd\u00fcrebilmek i\u00e7in \u00fcretim tesisi yat\u0131r\u0131m\u0131 yapmam\u0131z gerekti\u011finin fark\u0131nday\u0131z. MG markas\u0131n\u0131 da \u00e7at\u0131s\u0131
alt\u0131nda bulunduran SAIC Motor, 2024 y\u0131l\u0131, 4.6 milyon adetlik global sat\u0131\u015fa ula\u015f\u0131larak b\u00fcy\u00fck bir
ba\u015far\u0131yla tamamlad\u0131. Grup \u015firketleri toplamda 1.2 milyon adetlik yeni enerjili ara\u00e7 (NEV) sat\u0131\u015f\u0131na imza
atarak bir \u00f6nceki y\u0131la g\u00f6re y\u00fczde 10\u2019a yak\u0131n b\u00fcy\u00fcme sa\u011flad\u0131. AB pazarlar\u0131ndaki zorluklara ra\u011fmen,
SAIC Motor’a ait MG markas\u0131 Avrupa’da hibrit elektrikli ara\u00e7 (HEV) segmentinde at\u0131l\u0131m yapt\u0131 ve 240
bin adedi a\u015fan sat\u0131\u015f performans\u0131yla b\u00fcy\u00fcme kaydetti. \u0130\u015f orta\u011f\u0131m\u0131z SAIC\u2019le son bir y\u0131ld\u0131r T\u00fcrkiye
fabrikas\u0131 \u00fczerinde birlikte kararl\u0131l\u0131kla \u00e7al\u0131\u015f\u0131yoruz. Bu s\u00fcre\u00e7te olduk\u00e7a fazla yol kat ettik.
\u00c7al\u0131\u015fmalar\u0131m\u0131z kararl\u0131l\u0131kla devam ederken, SAIC \u00fcst y\u00f6netiminin daveti \u00fczerine 10 Ocak\u2019ta \u015eangay\u2019a
giderek bu \u00f6nemli projeyi bir sonraki a\u015famaya ta\u015f\u0131may\u0131 hedefliyoruz. Bu a\u015famada Bakanl\u0131\u011f\u0131m\u0131z\u0131n
destekleri ve y\u00f6nlendirmesiyle s\u00fcreci titizlikle y\u00fcr\u00fct\u00fcyoruz.\u201d
2025 y\u0131l\u0131 daha b\u00fcy\u00fck f\u0131rsatlar getirecek!
MG\u2019nin M\u0131s\u0131r\u2019daki i\u015f orta\u011f\u0131 ile y\u00fcr\u00fctt\u00fc\u011f\u00fc fabrika yat\u0131r\u0131m\u0131yla ilgili de de\u011ferlendirme yapan Do\u011fan
Trend Otomotiv CEO\u2019su Ka\u011fan Da\u011ftekin, \u201cYakla\u015f\u0131k 2 y\u0131ld\u0131r \u00fczerinde \u00e7al\u0131\u015f\u0131lan ve y\u0131ll\u0131k 50 bin ara\u00e7
\u00fcretim kapasiteli M\u0131s\u0131r projesiyle SAIC Motor, M\u0131s\u0131r i\u00e7 pazar\u0131 ile baz\u0131 Afrika ve Ortado\u011fu \u00fclkelerini
hedefliyor. M\u0131s\u0131r fabrikas\u0131, T\u00fcrkiye projesinin alternatifi ya da rakibi de\u011fil. Dolay\u0131s\u0131yla bu projenin
bizim yat\u0131r\u0131m\u0131m\u0131zla bir ili\u015fkisi yok. Bizim olas\u0131 rakibimiz Avrupa\u2019daki \u00fclkeler ve Fas olabilir.
\u00c7al\u0131\u015fmalar\u0131m\u0131za kararl\u0131l\u0131kla devam ediyoruz\u201d diye konu\u015ftu. T\u00fcrkiye otomotiv pazar\u0131n\u0131n 2024 y\u0131l\u0131nda
\u00f6ng\u00f6r\u00fclemez bir \u015fekilde bir\u00e7ok dinami\u011fin bir araya gelmesiyle y\u00fcksek bir seviyeye ula\u015ft\u0131\u011f\u0131n\u0131
vurgulayan Ka\u011fan Da\u011ftekin, \u201c\u0130lk \u00e7eyrekte; yo\u011fun \u00d6TV muaf sat\u0131\u015flar\u0131 ve se\u00e7im \u00f6ncesindeki
hareketlilik talebi yukar\u0131 \u00e7ekti. \u0130kinci \u00e7eyrekte beklenenden farkl\u0131 uygulanan GSR2 ge\u00e7i\u015f s\u00fcreci
\u00f6ncesindeki stok temizleme kampanyalar\u0131 pazarda ciddi bir hareketlilik sa\u011flad\u0131. Yaz aylar\u0131ndan<\/p>\n\n\n\n
itibaren ise Avrupa\u2019daki sat\u0131\u015flar\u0131n azalmas\u0131yla, \u00fcretim fazlas\u0131n\u0131n T\u00fcrkiye\u2019ye y\u00f6nlendirilmesi ciddi fiyat
bask\u0131s\u0131yla kampanya yo\u011fun bir d\u00f6neme vesile oldu. T\u00fcm bunlara ek olarak, yeni oyuncular\u0131n pazara
giri\u015fiyle rekabetin artmas\u0131, t\u00fcketicilere cazip indirimler ve uygun finansman kampanyalar\u0131 sundu.
Sonu\u00e7 olarak, kredi k\u0131s\u0131tlamalar\u0131na ra\u011fmen, t\u00fcketiciler y\u0131l boyunca s\u00fcreklilik arz eden kampanyalar\u0131
de\u011ferlendirerek sat\u0131n al\u0131mlara y\u00f6neldi. 2025 y\u0131l\u0131nda toplam otomotiv pazar\u0131n\u0131n 800 bin ile 1 milyon,
motosiklet pazar\u0131n\u0131n ise 800-900 bin adet aras\u0131nda ger\u00e7ekle\u015fmesi bekliyoruz. Yeni y\u0131lda \u00f6nceli\u011fimiz,
pazardaki konumumuzu korurken motosiklet \u00fcretimine ba\u015flamak ve otomotiv \u00fcretim projemizi de
olumlu sonu\u00e7land\u0131rmaya \u00e7abalamak olacak\u201d dedi.<\/p>\n\n\n\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
Sat\u0131\u015f\u0131 Ger\u00e7ekle\u015ftirdi! MG\u2019nin T\u00fcrkiye Yat\u0131r\u0131m\u0131 \u0130\u00e7in S\u00fcre\u00e7 Kararl\u0131l\u0131kla \u0130lerliyor! Do\u011fan Trend Otomotiv Fabrika Yat\u0131r\u0131m\u0131 \u0130\u00e7in \u00c7in\u2019e Gidiyor! Motosiklet Deneme \u00dcretimi<\/p>\n","protected":false},"author":2,"featured_media":2133,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[140],"tags":[],"class_list":["post-2132","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-otomobil"],"magazineBlocksPostFeaturedMedia":{"thumbnail":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-150x150.jpg","medium":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-300x225.jpg","medium_large":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-768x576.jpg","large":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury.jpg","1536x1536":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury.jpg","2048x2048":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury.jpg","colormag-highlighted-post":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-392x272.jpg","colormag-featured-post-medium":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-390x205.jpg","colormag-featured-post-small":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-130x90.jpg","colormag-featured-image":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-800x445.jpg","colormag-default-news":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-150x150.jpg","colormag-featured-image-large":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-1024x600.jpg","colormag-elementor-block-extra-large-thumbnail":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-1024x480.jpg","colormag-elementor-grid-large-thumbnail":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-600x417.jpg","colormag-elementor-grid-small-thumbnail":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-285x450.jpg","colormag-elementor-grid-medium-large-thumbnail":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/01\/MG-HS-Luxury-575x198.jpg"},"magazineBlocksPostAuthor":{"name":"Okan \u00c7etiner","avatar":"https:\/\/secure.gravatar.com\/avatar\/0b8d387b873c3962ae491deaf4b94a08a9b0dbc2778155c139691933252f8856?s=96&d=mm&r=g"},"magazineBlocksPostCommentsNumber":"0","magazineBlocksPostExcerpt":"Sat\u0131\u015f\u0131 Ger\u00e7ekle\u015ftirdi! MG\u2019nin T\u00fcrkiye Yat\u0131r\u0131m\u0131 \u0130\u00e7in S\u00fcre\u00e7 Kararl\u0131l\u0131kla \u0130lerliyor! Do\u011fan Trend Otomotiv Fabrika Yat\u0131r\u0131m\u0131 \u0130\u00e7in \u00c7in\u2019e Gidiyor! 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