{"id":2784,"date":"2025-04-28T12:33:10","date_gmt":"2025-04-28T09:33:10","guid":{"rendered":"https:\/\/torkspor.com\/?p=2784"},"modified":"2025-04-28T12:33:12","modified_gmt":"2025-04-28T09:33:12","slug":"ilk-modeli-olan-v23u-tanitan-icar-kuresel-pazarda-genclerle-buyumeyi-hedefliyor","status":"publish","type":"post","link":"https:\/\/torkspor.com\/?p=2784","title":{"rendered":"\u0130lk Modeli olan V23\u2019\u00fc Tan\u0131tan iCAR K\u00fcresel Pazarda Gen\u00e7lerle B\u00fcy\u00fcmeyi Hedefliyor!"},"content":{"rendered":"\n

\u015eangay\u2019dan D\u00fcnyay\u0131 Selamlayan iCAR, Tasar\u0131m\u0131
ve Teknolojisiyle Yeniliklerin \u00d6nc\u00fcs\u00fc Olacak!<\/strong>

\u00c7in\u2019in otomotivde k\u00fcresel ihracat lideri Chery\u2019nin SmartMi Tech ile
ger\u00e7ekle\u015ftirdi\u011fi internet merkezli felsefesinin sinerjisinden do\u011fan iCAR,
2025 \u015eangay Otomobil End\u00fcstrisi Fuar\u0131\u2019nda d\u00fcnyay\u0131 selamlad\u0131. Ak\u0131ll\u0131
elektrikli ara\u00e7 pazar\u0131nda rekabet\u00e7i olabilmek i\u00e7in \u00fcr\u00fcn perspektiflerini
yeniden tan\u0131mlayan iCAR, \u00fcr\u00fcn s\u0131n\u0131flar\u0131n\u0131 s\u00fcrekli yenileyerek ve
ki\u015fiselle\u015ftirilmi\u015f ula\u015f\u0131m\u0131n s\u0131n\u0131rlar\u0131n\u0131 ke\u015ffederek, d\u00fcnya genelindeki
kullan\u0131c\u0131lar i\u00e7in daha \u00e7ekici mobil ya\u015fam senaryolar\u0131 yarataca\u011f\u0131na
inan\u0131yor. \u00dc\u00e7 y\u0131l i\u00e7inde k\u00fcresel varl\u0131\u011f\u0131n\u0131 100’\u00fcn \u00fczerinde \u00fclkeye yaymay\u0131 ve
d\u00fcnya genelinde 2 binin \u00fczerinde uzmandan olu\u015fan bir a\u011f kurmay\u0131
planlayan marka, ilk global \u00fcr\u00fcn\u00fc olan V23\u2019\u00fc de \u015eangay Otomobil
End\u00fcstrisi Fuar\u0131\u2019nda resmi olarak tan\u0131tt\u0131.
D\u00fcnya otomotiv sekt\u00f6r\u00fcn\u00fcn en \u00f6nemli fuarlar\u0131ndan 2025 \u015eangay Otomobil
End\u00fcstrisi Fuar\u0131, kap\u0131lar\u0131n\u0131 a\u00e7t\u0131. Otomotivin mobiliteye evrildi\u011fi yeni d\u00f6nemde
sekt\u00f6rdeki bir\u00e7ok yenilik ve geli\u015fmenin tan\u0131t\u0131m\u0131na ev sahipli\u011fi yapan fuar,
uluslararas\u0131 pazarlar i\u00e7in yarat\u0131lan \u00f6zg\u00fcn bir marka olan iCAR\u2019\u0131n ve OMODA
& JAECOO modellerinin de d\u00fcnya lansman\u0131na tan\u0131kl\u0131k etti. Fuar\u0131n \u00e7\u0131\u011f\u0131r a\u00e7an
odak noktas\u0131 haline gelen iCAR, kuruldu\u011fu g\u00fcnden bu yana yenilik\u00e7i ve \u00f6zg\u00fcn
y\u00f6n\u00fcyle \u00f6ne \u00e7\u0131k\u0131yor.
Gen\u00e7leri ve gen\u00e7 d\u00fc\u015f\u00fcnenleri hedefliyor!
Chery\u2019nin teknolojik uzmanl\u0131\u011f\u0131 ile SmartMi Tech\u2019in internet merkezli
felsefesinin sinerjisinden do\u011fan iCAR, kendine \u00f6zg\u00fc yenilik\u00e7i bir DNA\u2019ya
sahip. Bir yandan, Chery\u2019nin \u00fcr\u00fcn kalitesinde kendini g\u00f6steren ve s\u00fcrekli
olarak inovasyonla geli\u015ftirilen teknolojik \u201cyo\u011fun g\u00fc\u00e7\u201d var; di\u011fer yandan,
ideolojik bir \u00f6z ta\u015f\u0131yan k\u00fclt\u00fcrel bir \u201cyumu\u015fak g\u00fc\u00e7 \u201d de bar\u0131nd\u0131r\u0131yor. Chery\u2019nin
internet tabanl\u0131 bir felsefeye dayanan ilk yenilik\u00e7i markas\u0131 olan iCAR, stratejik
olarak d\u00fcnya genelinde gen\u00e7leri ve gen\u00e7 d\u00fc\u015f\u00fcnen ki\u015fileri hedefliyor;
ki\u015fiselle\u015ftirilmi\u015f deneyimlere ve duygusal de\u011ferlere de\u011fer veren, macera dolu
bir ya\u015fam i\u00e7in t\u00fckenmez bir tutku sergileyen, ayn\u0131 zamanda avangart esteti\u011fin
\u00f6nc\u00fcl\u00fc\u011f\u00fcn\u00fc yapan ve \u00e7a\u011fda\u015f Trendy Inborn Players’\u0131 birlikte yeniden
tan\u0131mlayan ki\u015fileri. Kamp, bal\u0131k tutma, y\u00fcr\u00fcy\u00fc\u015f, t\u0131rmanma ve ko\u015fu gibi a\u00e7\u0131k
hava aktiviteleri gen\u00e7lik ya\u015fam tarzlar\u0131n\u0131n bir par\u00e7as\u0131 haline geldi. Onlar retro
hayalperestler, kamp tutkunlar\u0131, yenileme merakl\u0131lar\u0131 ve \u015fehir gezginleri.
iCAR, bu \u00f6nc\u00fcler i\u00e7in d\u00fcnyan\u0131n en iyi kaynaklar\u0131n\u0131 ve ileri teknolojiyi bir araya getiriyor. Kullan\u0131c\u0131lar\u0131 derinlemesine anlayarak, onlar\u0131n d\u00fcnya
g\u00f6r\u00fc\u015flerine yan\u0131t vererek ve nihayetinde onlarla empati kurarak, hem
ola\u011fan\u00fcst\u00fc haval\u0131 hem de de\u011fer odakl\u0131, sofistike ara\u00e7lar yarat\u0131yor.
\u00dc\u00e7 y\u0131lda 100\u2019den fazla \u00fclkeye yay\u0131lacak!
Alternatif tahrik teknolojisine sahip ak\u0131ll\u0131 ara\u00e7lara y\u00f6nelik pazar\u0131n g\u00fcn\u00fcm\u00fczde
giderek geli\u015fti\u011fi, giderek daha fazla yeni marka ve modelin piyasaya sunuldu\u011fu
yayg\u0131n olarak kabul ediliyor. Ancak \u00fcr\u00fcn tasar\u0131mlar\u0131n\u0131n homojen olmamas\u0131 ve
tekrarlayan tasar\u0131mlar nedeniyle t\u00fcketicilerin sat\u0131n alma ilgisinde \u00f6nceki y\u0131llara
g\u00f6re d\u00fc\u015f\u00fc\u015f ya\u015fan\u0131yor ve bu durum t\u00fcketicilerde karar yorgunlu\u011funa yol a\u00e7\u0131yor.
Son veriler, J-Tarz\u0131 ara\u00e7 modellerinin son y\u0131llarda g\u00fc\u00e7l\u00fc bir sat\u0131\u015f ivmesi
g\u00f6sterdi\u011fini ve g\u00fc\u00e7l\u00fc bir pazar talebine sahip oldu\u011funu g\u00f6steriyor. T\u00fcketici
talepleri salt fayda ula\u015f\u0131m\u0131n\u0131n \u00f6tesine ge\u00e7iyor ve giderek daha fazla duygusal
etkile\u015fime odaklan\u0131yor. Bu da \u00f6nemli bir kataliz\u00f6r olarak \u00f6ne \u00e7\u0131k\u0131yor. iCAR,
estetik tasar\u0131m\u0131 ve teknolojik inceli\u011fi ustal\u0131kla bir araya getirerek retro-klasik
\u00f6\u011feleri avangard trendlerle bulu\u015fturuyor. Bu stratejik birle\u015fme, zaman\u0131n
\u00f6tesinde, zamans\u0131z, ikonik modeller yarat\u0131rken \u00fcr\u00fcn kategorilerinde s\u00fcrekli
yenili\u011fi te\u015fvik ediyor. iCAR, ba\u015far\u0131l\u0131 \u00fcr\u00fcnler geli\u015ftirmeye stratejik \u00f6nem
veriyor ve m\u00fc\u015fteri \u00f6ng\u00f6r\u00fclerini yorumlama, \u00fcr\u00fcn tan\u0131mlar\u0131n\u0131 optimize etme,
\u00e7evrimi\u00e7i trafik edinme ve maliyet etkinli\u011fi alanlar\u0131ndaki yeteneklerini s\u00fcrekli
olarak geli\u015ftiriyor. \u015eirket, ara\u00e7 geli\u015ftirme s\u00fcrecine duygusal etkiyi yerle\u015ftirerek,
internet tabanl\u0131 bir felsefeyi geleneksel \u00fcretim uzmanl\u0131\u011f\u0131yla birle\u015ftiren bir
otomotiv giri\u015fimine h\u0131zla d\u00f6n\u00fc\u015ft\u00fc. Bilindi\u011fi \u00fczere iCAR’\u0131n \u00fcr\u00fcn yelpazesinde,
off-road becerileri, teknik odakl\u0131 tasar\u0131mlar ve t\u00fcrler aras\u0131 morfolojik
konseptler de dahil olmak \u00fczere \u00e7e\u015fitli tasar\u0131mlara sahip hem batarya elektrikli
ara\u00e7lar (BEV’ler) hem de uzun menzilli elektrikli ara\u00e7lar (REEV’ler) yer al\u0131yor.
iCAR, \u00fc\u00e7 y\u0131l i\u00e7inde k\u00fcresel varl\u0131\u011f\u0131n\u0131 100’\u00fcn \u00fczerinde \u00fclkeye yaymay\u0131 ve d\u00fcnya
genelinde 2 binin \u00fczerinde uzmandan olu\u015fan bir a\u011f kurmay\u0131 planl\u0131yor. Bu
stratejik geni\u015flemenin amac\u0131, d\u00fcnya \u00e7ap\u0131nda daha fazla say\u0131da kullan\u0131c\u0131ya daha
kapsaml\u0131, \u00f6zelle\u015ftirilmi\u015f \u00fcr\u00fcnler ve keyifli ya\u015fam tarz\u0131 deneyimleri sunmak.
V23 \u015eangay Otomobil Fuar\u0131\u2019nda g\u00f6r\u00fcc\u00fcye \u00e7\u0131kt\u0131!
iCAR’\u0131n ilk global \u00fcr\u00fcn\u00fc olan V23, \u015eangay otomobil fuar\u0131nda resmi olarak
tan\u0131t\u0131ld\u0131. Kare ve g\u00fc\u00e7l\u00fc \u00e7izgileriyle dik bir duru\u015f sergileyen ara\u00e7, dokulu
vurgular\u0131yla tamamen kapal\u0131 bir \u0131zgaraya sahip ve b\u00f6l\u00fcnm\u00fc\u015f farlar\u0131 yatay
tasar\u0131m \u00f6\u011feleriyle birle\u015ftiriyor; b\u00f6ylece \u00f6zg\u00fcn ki\u015fili\u011fi arazi esteti\u011fiyle
birle\u015ftiriyor. Tamamen yeni bir mimari \u00fczerine kurulu olan ara\u00e7, arazide g\u00fc\u00e7l\u00fc
geometrik parametrelere sahip ve beklenmedik derecede m\u00fckemmel ge\u00e7i\u015f
\u00f6zellikleri sunuyor. Bu model, \u00f6zellikle \u015fehir macerac\u0131lar\u0131 ve off-road
deneyimleri arayan, trend ve haval\u0131 oyuncular i\u00e7in tasarland\u0131. G\u00fczel g\u00f6r\u00fcn\u00fcm\u00fc,
s\u00fcr\u00fc\u015f keyfini, kullan\u0131c\u0131 dostu yap\u0131y\u0131 ve pratik i\u015flevselli\u011fi ba\u015far\u0131yla bir araya
getiriyor. K\u00fcresel bir yakla\u015f\u0131ma sahip olan iCAR, ak\u0131ll\u0131 elektrikli ara\u00e7
pazar\u0131nda rekabet\u00e7i olabilmek i\u00e7in \u00fcr\u00fcn perspektiflerini yeniden tan\u0131ml\u0131yor.
Marka, \u00fcr\u00fcn s\u0131n\u0131flar\u0131n\u0131 s\u00fcrekli yenileyerek ve ki\u015fiselle\u015ftirilmi\u015f ula\u015f\u0131m\u0131n s\u0131n\u0131rlar\u0131n\u0131 ke\u015ffederek, d\u00fcnya genelindeki kullan\u0131c\u0131lar i\u00e7in daha \u00e7ekici mobil
ya\u015fam senaryolar\u0131 yarataca\u011f\u0131na inan\u0131yor.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u015eangay\u2019dan D\u00fcnyay\u0131 Selamlayan iCAR, Tasar\u0131m\u0131ve Teknolojisiyle Yeniliklerin \u00d6nc\u00fcs\u00fc Olacak! \u00c7in\u2019in otomotivde k\u00fcresel ihracat lideri Chery\u2019nin SmartMi Tech ileger\u00e7ekle\u015ftirdi\u011fi internet merkezli<\/p>\n","protected":false},"author":2,"featured_media":2785,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2784","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel"],"magazineBlocksPostFeaturedMedia":{"thumbnail":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-150x150.jpeg","medium":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-300x200.jpeg","medium_large":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-768x512.jpeg","large":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-1024x683.jpeg","1536x1536":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-1536x1025.jpeg","2048x2048":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-2048x1366.jpeg","colormag-highlighted-post":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-392x272.jpeg","colormag-featured-post-medium":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-390x205.jpeg","colormag-featured-post-small":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-130x90.jpeg","colormag-featured-image":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-800x445.jpeg","colormag-default-news":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-150x150.jpeg","colormag-featured-image-large":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-1400x600.jpeg","colormag-elementor-block-extra-large-thumbnail":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-1155x480.jpeg","colormag-elementor-grid-large-thumbnail":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-600x417.jpeg","colormag-elementor-grid-small-thumbnail":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-285x450.jpeg","colormag-elementor-grid-medium-large-thumbnail":"https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-575x198.jpeg"},"magazineBlocksPostAuthor":{"name":"Okan \u00c7etiner","avatar":"https:\/\/secure.gravatar.com\/avatar\/0b8d387b873c3962ae491deaf4b94a08a9b0dbc2778155c139691933252f8856?s=96&d=mm&r=g"},"magazineBlocksPostCommentsNumber":"0","magazineBlocksPostExcerpt":"\u015eangay\u2019dan D\u00fcnyay\u0131 Selamlayan iCAR, Tasar\u0131m\u0131ve Teknolojisiyle Yeniliklerin \u00d6nc\u00fcs\u00fc Olacak! \u00c7in\u2019in otomotivde k\u00fcresel ihracat lideri Chery\u2019nin SmartMi Tech ileger\u00e7ekle\u015ftirdi\u011fi internet merkezli","magazineBlocksPostCategories":["Genel"],"magazine_blocks_featured_image_url":{"full":["https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-scaled.jpeg",2560,1708,false],"medium":["https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-300x200.jpeg",300,200,true],"thumbnail":["https:\/\/torkspor.com\/wp-content\/uploads\/2025\/04\/iCAR-V23-1-150x150.jpeg",150,150,true]},"magazine_blocks_author":{"display_name":"Okan \u00c7etiner","author_link":"https:\/\/torkspor.com\/?author=2"},"magazine_blocks_comment":1,"magazine_blocks_author_image":"https:\/\/secure.gravatar.com\/avatar\/0b8d387b873c3962ae491deaf4b94a08a9b0dbc2778155c139691933252f8856?s=96&d=mm&r=g","magazine_blocks_category":"Genel<\/a>","_links":{"self":[{"href":"https:\/\/torkspor.com\/index.php?rest_route=\/wp\/v2\/posts\/2784","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/torkspor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/torkspor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/torkspor.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/torkspor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2784"}],"version-history":[{"count":1,"href":"https:\/\/torkspor.com\/index.php?rest_route=\/wp\/v2\/posts\/2784\/revisions"}],"predecessor-version":[{"id":2786,"href":"https:\/\/torkspor.com\/index.php?rest_route=\/wp\/v2\/posts\/2784\/revisions\/2786"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/torkspor.com\/index.php?rest_route=\/wp\/v2\/media\/2785"}],"wp:attachment":[{"href":"https:\/\/torkspor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2784"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/torkspor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2784"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/torkspor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2784"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}